In2green at the National Building Museum


At in2Green, we are dedicated to improving people’s lives by creating beautiful, comfortable, luxury throws that are also environmentally sustainable for the long term.

In pursuit of that mission, we are so incredibly honored that the National Building Museum in Washington DC has chosen to include our line in its revolutionary exhibit: Making Room: Housing for a Changing America.

The exhibit demonstrates how American housing needs have shifted since post-World War II. Making Room is aptly named, and highlights the challenges that builders and designers face in adapting to these shifting households. The single-family home is no longer the most commonly used or effective living solution for many Americans. Rather, the U.S. is experiencing a movement toward three dominant household types: senior couples, extended families, and roommates. The exhibit features 3 mock-floor plans (Dwell Magazine) showcasing the groundbreaking proposed design innovations  (Washington Post.)

The creators of the exhibition found the ethos of In2Green to be beautifully aligned with their vision, and therefore integrated our large, lightweight woven throw blankets throughout the display. They used the colorful throws to add comfort, balance, and texture – a designer’s pro-tip that happily transcends trends and time. Making Room embraces the idea of creating and using versatile living spaces, and our over-sized woven throws—which can be used as tablecloths, couch covers, beach blankets, and much more—beautifully build upon that vision.

The Making Room: Housing for a Changing America exhibit is open now through September 16, 2018. We hope you will check out this amazing exhibit and have the chance to see in person how our woven throws can truly enhance a living space. We are proud to support the National Building Museum’s dedication to meeting current American housing needs with our eco-friendly, oversized woven throws.

References:


Model from the 2017 Dwell article

Interview by Lisa Blecker of Resource Furniture.

Read more about our Woven storyShop in2green wovens now!

Press Coverage:
WAMU-FM, Kojo Nnamdi Show, “Finding the Missing Middle of DC’s Housing Market” (12/14/17)

Washington Post, Real Estate section, “Why the Houses of the Future Will Look Significantly Different” (12/13/17)

Washington Post, “Where We Live” section, “National Building Museum exhibit showcases housing innovation” (12/6/17)

Builder.com, “How Housing Can Respond to Evolving Demographics” (Posted 11/27/17)

DC Curbed

Archinect News

Our Community Now

Architectural Record

Bustler

Architectural Digest